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Quote of the Day

"What we've gone through in the last several years has caused some people to question 'Can we trust Microsoft?'"

Steve Ballmer








 




 
Featured Book Marketing Articles

20 Ways To Boost Your Traffic And Sales With eBooks
Please feel free to publish this article and resource box inyour ezine, newsletter, offline publication or website. A copy would be appreciated at chris@webinvaders.com20 Ways To Boost Your Traffic And Sales With eBooks1. People love to get free stuff. A ...

The Need For Professional Business Plans
You know you need a business plan. You probably realize that it is one of the best ways to get your business up and running. No matter what your business is, a business plan can help to focus its direction while providing the information you need to get ...

The Single Most Powerful Small Business Marketing Tool On The Planet
Let me get right to the point. The single most powerful small business marketing tool on the planet is a marketing plan. Now before you roll your eyes and run for the hills let me clear a few things up.When I talk about a marketing plan I am not referring ...




"Blogging" For Fun & Profits
 
Unless you've been under a rock for the last year, you've
heard the term "blog" once or twice.

To most people, a "blog" simply represents a glorified
online "diary" where geeks, computer nerds, and lonely
teenagers record their thoughts in cyber-space.

However, many people don't realize that "blogs" are quietly
revolutionizing the way companies and customers interact
about everything from existing products to new ideas and
improvements in customer service.

In short, "blog" style communication has come of age and
anyone with an online business better sit up and take
notice fast!

In the beginning, "blogs" were basically an online diary to
record your thoughts; but "blogs" have now evolved into
dynamic websites that non-technical people can update
immediately without html editors or ftp programs.

Blogs allow their authors to make instant website updates
through a computer anywhere in the world with a Web browser
and Internet connection.

Blogs also allow readers to respond to the author's posts,
provide additional information, links, expanded opinions,
and more.

In short, an active "blog" creates an interactive community
with the author as the hub and the readers as the spokes of
the wheel that keep the whole cycle turning round.

Unlike traditional "static" web pages where content rarely
(if ever) changes, an active blog evolves in a state of
constant and never-ending renewal.

With blogs, smart online businesses re-discovered a
principal that small "mom and pop" stores understood for
years: know your customers and stay in close tune with
their wants, needs, and desires.

Large companies throw billions of dollars down a black hole
every year to literally "guess" what people want to buy.
Most call it the "Marketing Department."

On the flipside, smart online businesses understand that
blogs allow you to avoid guessing what's on your customers'
minds and provide an active and up-to-the-minute means for
them to tell you exactly what they do and don't like about
your services, products, and virtually any other aspect of
the market.

This lightning fast communication makes it possible for
small companies to literally snatch huge market share


away
from more traditional companies.

Blogging also has a distinct advantage over traditional
email newsletters in that subscribers can get udpates
without having to receive an email message. Through the
power of RSS (real simple syndication), subscribers get
notified of updated content though an rss news reader.

Bottom Line: publishing a blog with an RSS feed that your
readers can subscribe to means your content NEVER gets
blocked by a SPAM filter.

Blog software basically comes in 2 flavors: hosted and
stand-alone. Hosted blogging solutions make it extremely
easy to get set up with a blog, often in just a couple of
minutes.

If you know how to type, you can create a blog. Log on to
Blogger.com and you can set up a blog free of charge and
start posting in just a few minutes.

Blogger.com (owned by search giant, Google) will even host
your blog on their servers.

Typepad.com, which charges as little as $4.95 per month, is
also an excellent hosted service offering additional
features that enable you to quickly get your own blog up
and running.

The alternative is stand-alone blogging software installed
on your own website.

A very popular solution is Moveable Type, available from
moveabletype.org, which provides a very versatile and
powerful suite of tools for creating a full-featured blog
to rival that of any size company in the world. Which ever blogging solution you choose, if you plan to
successfully conduct any form of business online,
understand that a "blog" must form an integral part of your
overall plan for customer communication and interaction.

--

Need MORE TRAFFIC to your website or affiliate links?
""Turn Words Into Traffic"reveals the secrets for driving
Thousands of NEW visitors to your website or affiliate
links... without spending a dime on advertising!



About the Author
Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website or affiliate links...




Book Marketing News

Editorial Assistant - Mediabistro.com
Job Requirements Editorial Assistant: National DC-based higher education association seeks a “cut-above” assistant to provide editorial, administrative, and desktop-publishing support to the editor-in-chief of Trusteeship magazine, the director ...

Cuisine scene: Take restaurant, add marketing savvy and enjoy - Marin Independent Journal
"Recipes for Restaurateurs" sounds like a cookbook. It looks like one as well, with its three-ring-binder format, cheerful red section divider tabs plus photographs and scores of ingredients easily identified with red bullets. But the recipes are ...

Here Comes Kindle 2.0 - BusinessWeek
I can confirm what McAdams Wright Ragen analyst Tim Bueneman is saying — that Amazon.com plans to unveil a larger-screen model of its Kindle e-book player, aimed at students, in the coming months. And I’m also hearing some details, similar to ...

MonArc Corporation's (MONA) To Be Acquired by a Chinese Direct ... - Forbes
BEIJING, Aug. 27 /PRNewswire-FirstCall/ - MonArc Corporation, www.monacorporation.com, (MONA.PK) today announced that it has reached a preliminary agreement to effect an acquisition of a Major Chinese Direct Marketing Company (MCD) with over 7,000 ...

USA Basketball Coach Mike Krzyzewski (Duke University's Coach K) to ... - Forbes
NEW YORK, Aug. 27 /PRNewswire/ -- Business Plus, an imprint of Grand Central Publishing (Hachette Book Group), has announced it will publish a new book by Duke University basketball coaching legend and U.S. Men's Olympic Basketball coach Mike ...