"The important thing in science is not so much to obtain new facts as to discover new ways of thinking about them."William Bragg
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Money Saving Tips
People are always trying to save money, especially with today's economy. No matter what your reason for saving, through this e-book, you will discover ways never considered.The price of everything has gone up, requiring people to be more conscientious ...
Sales Requires You Get Your Foot in the Door
By Kathleen Gage If you are in sales and/or marketing you know one of the most challenging aspects of what you do is getting in front of prospects. Prospects and clients are bombarded constantly with items that promote, market, or advertise what people ...
Wrong Product? or Wrong Marketing? You Decide.
Many new business owners feel overwhelmed about what product to sell. Once they finally choose a product they start to notice every Tom, Dick, and Harry trying to sell the same exact product. Is the market over saturated? Probably not considering hundreds ...
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A client with a creative business called me one day and asked the following question. It's a question I get asked frequently, so rather than write an entire article, I decided just to tell you exactly what I told her. Kirstin,
"I never know what to say when a potential customer calls and asks 'How much do you charge? What are your fees?' I don't want to shoot myself in the foot by quoting something too low, but also don't want the caller to hear a number that they think is too high and hang up. What do I say to them so I don't put them off, but also don't immediately take myself out of the running to get their business?"
-Ann P., Philadelphia, PA
Ann,
Don't feel compelled to blurt out a number or hand over a price sheet. Calmly and confidently tell the prospect, "It depends." Follow up with, "Let me ask you a few questions...." Then proceed to ask the prospect questions that will
help you learn about her needs, uncover her concerns, understand her methods of measuring success, and determine how to show the value of your services.
Without knowing the basic information above, you are not in any position to be quoting prices and fees. Do yourself and your potential client a favor and don't rush into discussing pricing until you have all the facts, m'am.
-Kirstin
About the Author
Kirstin Carey is the author of "Starving Artist No More: Hearty Business Strategies for Creative Folks." Since most creative people hate sales, contracts, and discussing money Kirstin consults them on the business side of creativity so they make more money, get better clients, and still love what they do. She put together a resource of proven strategies to help creative types get the business help they need. Go to http://www.MyCreativeBiz.com.
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