Domain Name Organisations Domain Name Organisations By Clare Lawrence 29th September 2003 Clare is the CEO of Discount Domains Ltd a leading UK Domain name registration service.The following are some of the important organisations in the domain name industry. ARIN American ... The Biggest Benefit Of Using A Long Domain Name As A Marketing Strategy In the world of 21st century, it is no longer surprising to find that most business had already establishes a web presence to support their brick-and-mortar businesses. There are many advantages of establishing a web presence on the Internet such as ... The value of a domain name A domain name, the www.yourdomainname.tld (tld is the com, net, org, etc..), can be one a huge asset when it comes to Internet marketing. Companies have been known to pay literally millions of dollars for a domain name. Why? It's because domain names have ...
A Winning Domain Name
The domain name is one of the most important decisions you will make when trying to win over the search engine dilemma.
Try using at least one of your best keywords within your domain name.
The search engine and the directories give higher preference when your domain name is relevant to your site content or theme.
Let me give you an example of three different ways you could look at your domain name and how the major search engines will view them for indexing.
The search engines may not necessarily see it that way. Even though trafficNmore.com is easily understood by the eye of the visitor, the search engine will not see the difference between trafficnmore.com and trafficNmore.com. Both are good ranking for a site dealing with traffic issues.
Even though you have the approval of your visitor looking for your information, you could get a higher ranking with the search engines by using www.traffic-N-more.com and still keep the eye appeal for your visitor.
Here is why.
The hyphen breaks up a longer domain name to reveal the major keywords that describe your website content or theme. This makes it easier for the visitor to understand and most importantly allows the search engine to detect your keyword for indexing right off the bat. Cool, huh?
Debra Gravelle
Bringing 22 years of professional business planning and consulting to the internet. Learn what it really takes to succeed on the internet.
