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Featured Domain Names Articles

Choosing Your Domain Name – Internet Marketing
This is actually an important key to your business and sometimes its success. I will explain why through-out this article. Firstly when choosing a domain name you can use letters, numbers or hyphens however you can't use hyphens at the beginning nor ...

Domain Name Strategies Maximize Profits
Domain Name Strategies Maximize Profits by J. Stephen PopeWhether you want to come up with your own original name or wish to buy someone else's, here are some strategies for obtaining a profitable domain name. 1. Do It Now!If you do think of or find a ...

Web Design for the Professional Magician Part I - Selecting the Perfect Domain Name
Selecting the Perfect Domain NameThe first issue I have with magician web sites is the improper use of domain names. Examine the following list of URLs and select the most professional one:www.freewebspace.com/users/losers/reallosers/Hire-me.html (Example ...




Business Domain Name - Biggest Benefit Of Using A Long Web Domain Name As A Marketing Strategy
 
In the world of 21st century, it is no longer surprising to find that most business had already establishes a web presence to support their brick-and-mortar businesses. There are many advantages of establishing a web presence on the Internet such as selling globally to prospective customers and disseminating information to the public.

Most business owner would have already understood the importance of a web presence to their business. What most of them had failed to understand is that the domain name in their website can contribute significantly to their online marketing strategy.

First, we look at a few rules of a good domain name. Most would agree that a good domain name should:

1) be able to describe your business when people first look it.
2) include hyphen in between the words to make it easier to read.
3) have an appropriate .com, .net, .biz, .info, .org to reflect the nature of the business.

What I differ in opinion is that a long domain name "mysuperduperbrandflyingsite.com" can be as effective as a short domain name "superduper.com" depending on the context where the domain name is used. Many people would definitely disagree with me on this point as they believe that a short domain name is easier to remember. However, a long domain name can be just as effective depending on the context where it is use.

Having a catchy long domain name such as http://www.dont-miss-a-thing.com or http://www.once-in-a-lifetime.com/ would definitely helps to draw attention to your business promotion rather than promoting your website name http://www.yourcompanyname.com which is mundane.

When people reach http://www.dont-miss-a-thing.com or http://www.once-in-a-lifetime.com, you can communicate a short sales message before driving them to the appropriate web page.

Thus, depending on the context where the domain name is used, a domain name can actually help to make or break your overall marketing performance.



About the Author
Justin Koh is a freelance writer whose articles have appear in most major ezines. You can find more of these at: http://www.domainnamecenter.info

You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.



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