"Citizen Kane is perhaps the one American talking picture that seems as fresh now as the day it opened. It may seem even fresher."Pauline Kael
|
| |
Domain name secrets revealed
If internet is about interactivity between websites, domain name is the door for that interactivity. It is your online identity, very much like the name of your best friend, what is his very own personal identity. From a user's point of view, a domain ...
Free Domain Name Searches
This article provides useful, detailed information about Free Domain Name Searches. Quite often freebies of different kinds are offered on the Internet. In fact, though, very few of them are really free. Those making the offer will more often ...
How The Right Domain Name Can Improve Your Sales
So you're starting a website and have visions of making hundreds, even thousands of dollars in sales a day. You've done your market research, found a profitable niche, planned your website's theme and layout. Now all you need to do is build the site, buy ...
|
|
|
| |
The word is out. You can now register domain names of up to
67 characters. This is going to shoot your ranking way up on
the search engines. Because if you stuff all your keywords
into your domain name, search engines are simply going to
love your site. Or so they say...
But is that really the truth?
No point speculating. Let's do a little test...
Go to your favorite search engine, say AltaVista. Key in
your search term, say "website promotion." Look at the top
10 rankings, closely.
How many of these top rankings actually have the full term
"website promotion" in their domains?
No hype, just facts.
Call me a natural sceptic if you want. When the news hit the
town, with all the "Special Announcements" flying
everywhere, urging people to "go grab a new all-you-can-
stuff keyword rich domain name and emerge tops in search
engine ranking," I was not at all moved. I believe this is
too simplistic an approach to getting high search engine
placements:
1. Besides keywords in domain names, search engines look at
a few other factors for relevancy. In fact, this is what Don
Dodge, AltaVista's Director of Engineering said: "Keywords
in the domain name do not help much in ranking. We look at
half a dozen factors in ranking. The words on the page,
their frequency and position on the page, are still among
the most important factors."
2. Search engines are constantly evolving. Once they find
out that such keyword-stuffed domain names are content-poor
sites with low relevance, they are going to come up with new
rules to preclude such sites from getting the top spots.
Don't get me wrong. I'm not against registering for long
domain names. I just feel that we should see things in
perspective. If you're getting a long domain name in the
hope of securing a high search engine placement, err...
based on the facts, please don't expect miracles.
So what should we look for when choosing a domain name? I
use a simple "3 Es" guide:
1. Easy To Remember
Yahoo is certainly easier to remember than AltaVista. No
surprise why Yahoo is doing a LOT better.
2. Easy To Spell
If you have a long domain name, be careful. One spelling
mistake by a potential visitor is all you need to lose him
forever.
3. Easy To Pronounce
If your domain name is hard to pronounce, how do you expect
people to spread the word and tell others about it?
What do the 3 Es have in common? They make things simple for
your visitors! Our world is complex enough. We don't need
another complex domain.
Must your domain name be relevant to your site content? Not
necessarily. What has the name "Yahoo" got to do with a
search engine or a directory? And is there any real
connection between the words "Amazon" and "books"?
Selecting a domain name is an extremely important step. So
do it carefully.
About the Author
Alan Yap, founding editor of ProfitJump.com.
Alan offers free tips and strategies for effective Internet
marketing. Visit now or
subscribe at and
receive 3 Bonus Reports, guaranteed.
|
|
|
|
|
|
 Bodyguard wants a half-million for tribe's domain names - Miami Herald
When Steve Thiele registered himself as the owner of miccosukeetribeofindians.com, he thought one day he might be able to mine electronic gold. So when the tribe's attorney called him earlier this week demanding the domain name, he knew he could cash ...
Space Needle Makes Permanent Bond With I AM SEATTLE - Forbes
SEATTLE, Oct. 1 /PRNewswire/ -- Seattle's most famous icon has purchased the domain names IAmSeattle.com and IAmSeattle.net from WeAre,LLC dba IamDomainNames.com. The Space Needle is the symbol of Seattle across the US and in global markets ...
Calif. man registers Web site domains in names of politicians he wants ... - Miami Herald
SACRAMENTO, Calif. -- A Rocklin, Calif., man who claimed dozens of Web site domains in the names of local politicians says he won't budge until they're ousted from office. Joseph Scharrer, owner of a research and development company, registered the ...
Man takes on tribe over domain names - United Press International
MIAMI, Oct. 5 (UPI) -- A Florida Indian tribe is considering a lawsuit against a former bodyguard who has staked claims to Web domain names. Steve Thiele has registered www.miccosukeetribeofindians.com and www.miccosukeetribeofindiansofflorida.com ...
Kentucky Lawyers Call Online Gambling Domain Names "Devices" - Casino Gambling Web
The state of Kentucky has reached deep into their bag of tricks and the rabbit that they have pulled out of the hat would not even get applause at a fifth grade talent show. The state is trying to seize the domain names of 141 online gambling sites ...
|
