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Featured Email Marketing Articles

The Top 10 Things you should know before starting an online business
Before starting an online business, consider the following. Especially if you are new to internet marketing and online homebased business. There is so much to learn in this business and the potential to make alot of money.1. You will not get rich ...

Tracking Dilemmas
One time or another in your marketing efforts you will want to track your advertising's effectiveness, and in that tracking you will need to track outside your website (ie. Where are these hits coming from?). You may want to know: Are my FFA submissions ...

What Affiliate Marketing Mentors to Follow, and Why?
Affiliate marketing has been in the Internet industry for quite sometime now and it is among the most popular tools used by many online entrepreneurs today. It is a great option for those who want to put up an online business quickly and cheaply. However, ...




"The Lazy Way To Build A Responsive Opt-In Email List"
 
If you're in business on the Internet to make a profit, then you're probably aware of how significant a list of prospects is to your success.

But what if you don't want to spend countless hours each and every week promoting, writing and managing a continuous email publication?

Well, here's a relatively-unused strategy you can apply to nurture a list of prospects who not only trust you, but are also eager for more of your expertise.

And that's *without* facing the daunting task of writing a newsletter issue every week, draining valuable hours of your business day

"What is it?", you ask...

It's simple! You use an autoresponder to store a pre-written newsletter publication. You can then let the autoresponder send out the pre-written issues to every one of your subscribers every week like clockwork.

"But Doesn't This Result in Far More Work?"

At first, yes, it may seem like a lot of work. But the secret is using your time *wisely*. Sure, you can write an issue each week... but when time permits, you could set up 3 issues all at once, thus not needing to write anything for the next three weeks (assuming you set each issue to go out weekly).

If you have your material to source information from (such as your own info-products) then this strategy will come in very handy and free up a lot of your time.

Instead of being forced to write a newsletter issue on a weekly basis, you can in fact write each issue in your own time, and simply add it to autoresponder for your subscribers to receive when necessary.

The best part is that your subscribers always get to read all of your issues no matter when they subscribe. And after setting up a certain number of issues, you can decide to stop writing and follow what I call the "read as I write" routine, where there is no set interval for future issues.

Of course, you can write an issue every week, but you may be more comfortable sending out an email whenever you have something to say, or perhaps a new article to send.

Remember, despite what the gurus tell you, there are no golden rules when it comes to developing your email list.

About the Author
Adam Kling is the founder of FollowUpMarketer.com, a new, user-friendly email marketing service that will follow up *unlimited* leads and prospects with personalized emails as many times as you wish. Want to include attachments, send email broadcasts to your lists, track your responses, and much more? No problem! Click here to get started...



Email Marketing News



MailChimp First to Offer iPhone and Yahoo! Mobile Access for Email Marketing (Marketwire via Yahoo! Finance)
Email provider MailChimp today announced the launch of a mobile version of its powerful email marketing application for the iPhone and other mobile devices, becoming the first email marketing service to offer this feature.

Site Search, SEO and Email Marketing Ranked Top Three E-Commerce Technology Tools of Choice by U.S. Retailers, Reports ... (Marketwire via Yahoo! Finance)
Close to 90 percent of U.S. retailers rank site search, search engine optimization and email marketing as the most important e-commerce technologies helping to promote their online businesses, according to a survey released today by SLI Systems, a provider of on-demand search services for Internet and e-commerce sites. Forty percent of retailers ranked social media tools, such as blogs and ...

Ibiz Network: Email is Obsolete (PR Newswire via Yahoo! Finance)
Email is like the 8 track. Instead of typing an email, there is a new, more intelligent way to communicate with your friends and family, marketing and advertising to customers using a video postcard email.

VerticalResponse, Inc. Wins Two Web Marketing Association WebAwards (Marketwire via Yahoo! Finance)
VerticalResponse, the leading provider of self-service email marketing, survey and direct mail solutions, today announced it won "Best Application Service Provider Website" and a "Small Business Standard of Excellence Award," from the 2008 Web Marketing Association WebAwards. Both awards honor outstanding achievement in website development. The VerticalResponse website provides existing and ...

SECNAP Network Security Names Jim Garrity Vice President of Sales and Marketing (PR Newswire via Yahoo! Finance)
SECNAP® Network Security Corporation, a leading provider of network and email security solutions, today announced that Jim Garrity has joined the team as vice president of sales and marketing, based in the company's Boca Raton headquarters.