"Have you ever noticed what golf spells backwards?"Al Boliska
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A Disturbing Trend in Reciprocal Linking In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement. This has led to a developed new science in the last few years, SEM (Search Engine Marketing). This ...
Generate King-Sized Traffic Increases With Offline Web Site Generate King-Sized Traffic Increases With Offline Web Site Promotion By George McKenzie To get a copy of this article via autoresponder, send a blank email to mailto:george2-8884@sendtheinfo.com How would you like to do the kind of web site promotion ...
Web Site Promotion: 10 Eye-opening Secrets To Sky-rocket Your Sales If you're having problems generating a lot of sales at your website, it may be because you're not aware of these 10 eye-popping powerful web site promotion strategies that Internet promotion experts are using to sky-rocket their sales: 1. Swap ...
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Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email:
1. Personalize- "A persons name is still the sweetest sound" Having first name in both the subject of the email, and the body of the message will help your email get read and not just deleted or being mistaken for junk mail.
2. Free- Offer something free: It's an over used word on the Internet, but it still works, but it must 100% free not an item you have to pay postage and packaging for. If you do this your user who checks out your offer will feel cheated.
3. Tracking- Always track any promotion, which means using tools that will allow you to track responses and conversion of visitors to sales. A good service to use is adminder:
http://www.adminder.com
Tracking also allows you to find out what information is most important to your readers
4. Talk- When you write your email copy, write as if you are having a one-to-one conversation with the recipient. This makes your customer feel like a real person and not a number.
5. Short but informative- Provide the information in a short and clear method showing the main information using short paragraphs of 3-4 lines making it easy to read or skim over. Using bullet points and line space between paragraphs to highlight important points.
6. Benefits not features-Show what the item or service can do for your customer, not what its features are.
7. Call to Action- Use a sense of urgency with ease of contact with a
8. Easy to contact- Use Clickable link such as http://site.com or mailto:you@yoursite.com
This format will create a click on link in most email programs.
If you are marketing internationally you will need a format suitable for American On Line –The biggest US ISP. Something like this:
[ AOL Users Click Here ]
Always test and target to your market, response rates can be up to 20% with the right message. Trial and error will prove you right or wrong. The power of the promotion to an in-house list is something very over looked. The list must have agreed to receive information (opt-in) from you or you just become junk email.
Paul Easton is a self confessed Internet Marketing Nut and Editor of "Power Promotion Plus" –An ezine dedicated to web site promotion tools that work with 3 free gifts for subscribing Check it out here: http://www.Digitalawol.com/?source=Article
paule@Createtoolbar.com
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Vallejo pins hopes on state tourism promotion in China - Vallejo Times-Herald Vallejo tourism officials hope the city will benefit from the establishment of a California tourism office in China, agency officials said Thursday. The California Travel and Tourism Commission opened an office in China to promote group travel here ...
Church will offer fuel at 50-cent discount Saturday morning - Tulsa World A new Tulsa church will sell gasoline at 50 cents less than the market value for two hours Saturday as a way to get involved in the community and help people. Foundations Church will sell discounted gasoline from 10 a.m. until noon at the Kum & Go ...
Brookwood Systems Announces Donation to Palo Alto Medical Foundation - PR Inside Brookwood Systems (www.bwsysinc.com) today announced a donation to the Palo Alto Medical Foundation (PAMF), California. The gift is an interactive personnel directory and map kiosk to be installed at PAMF's Mountain View Center, formerly known as ...
Big game avocado promotion looks Sharpe - Thepacker.com (Jan. 9, 1:10 p.m.) To promote avocados for one of the highest consumption days of the year, the Hass Avocado Board is rolling out a name equal to the occasion. Shannon Sharpe, a three-time Super Bowl champion and eight-time NFL pro-bowler, has been ...
Stop your wife's expensive shoe habit with this T-shirt! - Walletpop.com The T-shirt reads: "It only cost me $50,000 to stop my wife from shopping at Zappos.com." The promise: Buy this T-shirt for $50,000 and Zappos.com, the online shoe store, will permanently disable your wife's account. I laughed, anyway. It's a clever ...
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